Our Vice Presidents

Shatenda Lajuan Leonard
1st VP - Programs

Untitled design (16).png

Shatenda LaJuan Leonard, who prefers to be called Lajuan. Entrepreneurship is written in her DNA, as she has followed the footsteps of her grandmother as a business owner. She was co-owner and founder of “Oh My Soul” restaurant, one of the first full soul food restaurants operating within the West Atlantic Avenue Redevelopment Corridor for three (3) years. During the pandemic, Lajuan has experienced overwhelming growth as the Owner and Operator of Sweet Tees Custom Designs and Embroidery.   Not only is she a business owner, but a philanthropist also continues to be locally known as an outstanding event planner, and successful fundraiser.


LaJuan has been an active member of the South Palm Beach County National Coalition of 100 Black Women for the past 7 years. During this time, she has served in several leadership capacities including 2nd VP of Finance and Fund Development, Chairperson of the Hat & Brim Luncheon, and Chairperson of the Toy Drive. Further, she has participated in the 2017 and 2019. Biennial conferences attended and 2020, 2019, 2018, and 2017 Leadership conferences. Currently, Ms. Leonard is an Indirect Operations Specialist for iThink Financial Credit Union where she is responsible for the review and processing of car loan applications, communicating with car dealers, and completing the funding process for loans. Lajuan has valuable experience in mortgage processing and loan underwriting as well. 


As a proud mom of two handsome young men and a daughter-in-love, she enjoys being called “G-Ma” and loves spending quality time and creating magical moments for her four grandchildren. 


Finally, Servant Leadership best describes Lajuan’s mindset for engaging people, especially women.  LaJuan is well known in South Florida for hosting a VIP Sisterhood retreat for women of all ages. Each year she crafts an itinerary with activities that inspire women to build a lifetime of wellbeing. Lajuan desires to share and empower women with her knowledge and personal experiences. She believes this type of transparency can breed healing within our communities. Her focus as an emerging leader will be to echo the national mission of the National Coalition of 100 Black Women, Inc. South Palm Beach County Chapter and to ensure that our impact remains viable and effective in serving the needs of the communities in which we live.

Desiree Jackson- 
2nd VP - Fundraising


Desiree Jackson joined National Coalition of 100 Black Women South Palm Beach Chapter in 2019 with a mission to share her passion for giving back to her community.

In addition, to being an active member of NCBWSPBCC, Desiree is involved in T.E.A.M. Elam’s Foundation an organization that is active in giving back to the community in the following areas: youth empowerment, mentoring, food for families an Our Annual “Day In the Park Event”. Desiree wears several hats in this organization: vendor and volunteer solicitation, logistics, registration, and sponsorship review.


Desiree holds a BA in Business Administration from Northwood University WPB Campus. She is currently working for one of Florida’s Utility companies, she’s in her 34yr.  of employment. Desiree worked her way up through the ranks holding several leadership positions which afforded her opportunities to manage lucrative budgets and salary reviews. She has a niche for mentoring and grooming employees to reach their full potential.


Since being a member of the National Coalition of 100 Black Women South Palm Beach County Chapter; Desiree has been instrumental in assisting the organization raise funds for Finance & Fund Development.


Embracing the core values of integrity, innovation and growth, Desiree committed herself to fundraiser and has proven her passion. She has been the Chair of two successful NCBWSPCC Toy Drives where her team raised money and provided toys to our community children. Desiree secured two $500 sponsorships from Florida Power and Light. Desiree strategically searched for opportunities to partner with other organizations; she partnered with NCBWSPBC to offer 100 t-shirts and bags for their annual Health Fair backing bags. Desiree has gone above ticket sales goals for all NCBWSPBCC events. She has presented three residue income funding events: Five Below, AmazonSmile and Katydid candy sales. Desiree was the co-chair for the Virtual Retreat Finance & Fund Development, she assisted with organizing a very lucrative fundraising event. In addition, she co-chaired the Bail Out fundraising event which was very successful.


Desiree has assisted in other areas of NCBWSPBCC. Desiree has led several successful advocacy projects as the current Chair for Public Policy. She was a co-chair with our girls Camp Leadership Academy.


Desiree Jackson -In the Spirit of Giving

My motto: When giving is a part of your fabric it is fulfilling to cut a piece and sow something together to BLESS someone else.

Pauline Lawson
3rd VP - Membership


My name is Pauline Lawson I presently hold the position of co-chair of membership and Chaplain. I have been a member of NCBW South Palm Beach chapter since 2018 and have served on the membership team since that time . 


When I became a part of NCBW I became a member to make an impact in and around the community at a another level, with community service . 


I am currently hold the position of Executive Director for Cherry Oak Palm County Assisted Living . Where I lead a team of approx 110 employees and residences. 


I am the wife of Senior Pastor, Brian Lawson and I have served as the First Lady for the past 7 years at Greater Trinity Missionary Baptist church of Dania Beach Florida . I also am a mother of Mckenna (18) and Mekhi Lawson (16). I have been married for 23 years.